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Omni United Expands Sports Marketing Programs, Appoints Up-And-Coming LPGA Golfer Jodi Ewart Shadoff As Brand Ambassador

TRAVERSE CITY, Mich., April. 11th, 2016 – Omni United announced today its first global, corporate, player sponsorship with the signing of LPGA golfer Jodi Ewart Shadoff as its brand ambassador for Radar Tires, Omni United’s flagship brand. Jodi is a fast rising star in the prestigious Ladies Professional Golf Association ranking of women golfers worldwide. A professional golf player since 2010, she qualified for the LPGA Tour in 2011. Jodi tied for 4th in the 2013 US Women’s Open and for 7th in the prestigious 2013 Kraft Nabisco Championship.

As part of the agreement with Omni United, British born Jodi Ewart Shadoff will wear the Radar Tires brand logo on her golf shirt and other apparel at all tournaments where she plays. Jodi will represent Radar Tires for the first time at the LOTTE Championship in Oahu, Hawaii which takes place on April 10-16, 2016, and thereafter at all the major global ladies golf championships in the US and Europe. Omni United will also explore different partner, dealer and consumer engagement opportunities with Jodi.

“Jodi embodies the spirit of our Radar Tires brand and our company’s goal to always strive to get better every day, as we continue to innovate and grow”, said G.S. Sareen, founder and CEO of Omni United. “We are delighted to collaborate and support Jodi on expanding her visibility as well that of the Radar Tires brand”.

“I am so pleased to have Omni United and Radar Tires support and sponsorship for the 2016 golf championship season. I have known G.S. Sareen for some time and have always been impressed with his company’s approach to making the tire world more accessible and exciting for woman drivers, for example, partnering with the Breast Cancer Research Foundation since 2011 and by launching the first ever tire brand associated with a fashion and lifestyle brand, Timberland Tires in 2015”, noted Jodi. “It is very exciting to be the first female golf player who is a brand ambassador for such an innovative tire brand, Radar Tires”.

Omni United already has ties to sports marketing programs with its Radar Tires brand. For the past four years, Radar Tires has sponsored motorsports teams in several off-road racing series. In 2014 Radar Tires’ sponsored teams swept the SCORE International Baja races – winning the Baja 250, 500 and 1000 in class 10. In 2015, Radar Tires teams placed top 3 in several off road points’ championships.

For more information on Radar Tires and Omni United please visit: www.omni-united.com

 

About Jodi Ewart Shadoff
Jodi Ewart Shadoff is an English professional golfer who plays on the LPGA Tour and on the Ladies European Tour. Jodi started to play golf at the age of 8 and became one of the top female players in the United Kingdom, becoming a member of the Great Britain and Ireland Curtis Cup team in 2008. She is also a two-time English Amateur Champion, winning in 2008 and 2009. She attended the University of New Mexico, graduating with a degree in psychology in 2010. While at University of New Mexico she had five collegiate wins and was a two-time NCAA All American (2009 and 2010). Jodi turned professional in 2010, playing in the Futures Tour. She qualified for the LPGA Tour in 2011 and for the Ladies European Tour in 2012. She has achieved top positions in various prestigious tournaments, including tied for 4th in the 2013 US Women’s Open and for 7th in the 2013 Kraft Nabisco Championship, and 3rd in the 2013 Marathon Classic.

 

About Omni United

Omni United (S) Pte. Ltd is a tire designer, manufacturer and distributor. The company offers a complete range of consumer and commercial tires marketed under the brand names: Radar Tires, Patriot Tires, American Tourer, Tecnica, Agora, Corsa and RoadLux. Singapore headquartered Omni United was founded in 2003 by entrepreneur G.S. Sareen. As a reliable business partner with innovative products, unparalleled customer service and logistics solutions, Omni United has a global footprint and is selling products in more than 50 countries. Omni United’s flagship brand Radar Tires has been manufactured Carbon Neutral since 2013. Further information on Omni United is available by calling 1-855-906-6646, by emailing info@omni-united.com and online at www.omni-united.com.

 

MEDIA CONTACT:
Manav Suri
Marketing Manager
E: manavsuri@omni-united.com