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OMNI GROUP APPOINTS AMY COLEMAN AS ASSISTANT VICE PRESIDENT - MARKETING

Amy is a veteran in the automotive industry and has led the marketing team at leading brands such as Fleetwood RV and Toyo Tires.

DALLAS, TX – November 22nd, 2021  – Omni Group, today announced the appointment of Amy Coleman as AVP – Marketing for the North America market. Amy will head the marketing function for North America and lead strategic planning, public relations, advertising and driving all marketing activities. This move comes as the company is ramping up its marketing efforts to further grow its flagship brand – Radar Tires and appeal to a wider audience.

As the company looks at this milestone event, it would like to thank all the distributors, dealers, business associates, as well as the end-users for the continued support throughout the years. Each and everyone’s vital support has helped create a long-lasting effect on our community and the communities our customers, business associates and families live in. Despite the uncertainty of the pandemic over the last 18 months, Omni United has continued to believe in the strong importance of their partnership with BCRF and the lifesaving research it advances.

“ Over the last 5 years we have built a significant product range that's on par with some of the leading brands in the market and now we plan to shift our focus to marketing it and building the Radar brand. I welcome Amy to the Omni family and with the experience and skill set she brings to the table I am confident about us succeeding in our marketing endeavors. ” said GS Sareen, President and CEO, Omni United.

Amy has over 20 years of automotive marketing experience. During her career she has worked for some of the world’s leading automotive and tire brands and is well versed with the North American market. Prior to joining Omni, Amy led the marketing team at Fleetwood RV for 15 years where her marketing initiatives were instrumental in making Fleetwood RV one of the worlds most recognized and well-respected RV brands. After Fleetwood, she spent almost 7 years as head of marketing at Toyo Tires. At Toyo, she was responsible for transforming the brand image and drastically improving consumer awareness of the brand. Under her leadership, Toyo Tires increased brand awareness and grew to have one of the largest social media followings in the automotive industry.

“ I’m thrilled to be a part of the Omni family. I see tremendous growth opportunity for Omni and the Radar brand. I look forward to using my experience and creativity to challenge the norm and bring awareness and excitement to the Radar brand. ” said Amy Coleman.

Amy has a bachelor’s degree in business administration from the prestigious women’s college Stephens College in Columbia, Missouri. She has a passion for travel and spends her free time on the golf course or snow skiing with her family.

For more information about the Omni Group and Radar Tires, please visit www.omni-united.com or email info@omni-united.com.

 

ABOUT OMNI UNITED
Omni Group is a tire designer, manufacturer and distributor. The group offers a complete range of consumer and commercial tires marketed under the brand names: Radar Tires, Patriot Tires, American Tourer, Tecnica, Agora, Corsa and RoadLux. Singapore headquartered Omni Group was founded in 2003 by entrepreneur G.S. Sareen. As a reliable business partner with innovative products, unparalleled customer service and logistics solutions, Omni has a global footprint and is selling products in more than 50 countries. Omni’s flagship brand Radar Tires has been manufactured Carbon Neutral since 2013.

 

MEDIA CONTACT:
Manav Suri
Marketing Manager
E: manavsuri@omni-united.com